Why You Need To Maintain Your Website

It's critical to your success

Regular care and maintenance keeps it working properly

 

Websites, like any software need regular care, maintenance and updates to keep them working properly. Not maintaining your website would be like not having regular safety and mechanical service checks for you car.  You wouldn’t be able to use it with confidence for very long if you didn’t look after its maintenance, would you? The same is true for your website.

Your website should always be up, alive, open for business and ready to take your customers where they want to go.

It's not a one time thing

Setting it up and forgetting it is not an option

 

Not having monthly website care and maintenance may actually be losing you business and costing you real money. When visitors come to a website and find it out-of-date, performing poorly or broken, they'll more than likely leave in a hurry. Many website owners never check their website to see it’s working as it should. Unresolved website issues or downtime means less potential customers.

It's good for business

Regular website care and maintenance is an opportunity

 

Many business owners don’t fully appreciate the benefits of that regular care, updates and site maintenance can bring:

Performance - load time, downtime and uptime, all depends on the WordPress software and plugins being up-to-date and functioning as they are designed to do.

Leverage - your website growth, fresh content, analytics, seo monitoring and design changes, all depend on you making sure that all updates to your website are completed smoothly and without error.

Here's how we handle it

Our maintenance workflow 

 

 

At Flag19 we first backup your website, and check it after our updates for any issues. Our software keeps a record of all updated plugins.  If there an issue is discovered we can quickly see what plugin version caused it and revert back. Performance and security scans are also included in our monthly care and maintenance report . If a plugin issue is identified, it raises a support ticket and we'll more than likely be able to resolve it before you even experience a problem.

DIY at Your Own Risk

Doing your own maintenance can be dangerous 

 

 

Doing your own website care, updates and maintenance could cost you more than you think. Updating directly from your WordPress admin dashboard doesn't give you a record of what was done. If a plugin update creates an issue a week or so later, you would find it hard to work out what changed and how to undo it without restoring a possibly very old backup. If you have to do this then you risk losing all your web data between now and then - i.e. content changes, sales history, orders, queries etc...

Emergency Repairs Are Costly

Ongoing maintenance is insurance 

 

 

Lack of maintenance, care and attention can often damage the look and functionality of a website. And when something  breaks it's often tempting for you to jump in and try to fix it yourself, in which case you may unwittingly do further damage.  Alternatively or worse, afterwards, you can then pay the (usually high) price for someone experienced to fix it. Just like a car, it often costs more to fix it in a emergency than it does to properly maintain and service it regularly.

 

 

 

Use a Professional

Our business is websites and their care and maintenance 

It makes good business sense for you to stay focused on what you know best by using a web professional company like ours to take care of your website for you.  You will then have the peace-of-mind of knowing your website is always working for you - saving potential lost sales and traffic.

If you’re interested in setting up a maintenance contract for your web site, contact us to learn more.

 

 

 

 

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